JLT Renews Sponsorship of Women's Race
Leading insurance broker JLT has renewed its sponsorship of the Elite Women’s Criterium race
JLT has confirmed it will be renewing its sponsorship of the Elite Women’s Criterium race at the award-winning Rapha Nocturne London cycling event, taking place in the City of London on Saturday the 10th of June.
The Rapha Nocturne Series brings together professional and amateur cycling teams from across the UK in an evening of racing that takes place through the streets of London. Launched in 2006, the event has fast become the world’s premier night time criterium.
The Series has also been a pioneer in promoting women’s cycling, with the JLT Elite Women’s Criterium receiving equal billing and prize money alongside the Elite Men’s race. The race continues to attract some of the most high profile female riders in the UK, and is one of the highlights of a packed programme of racing. JLT’s sponsorship of the Elite Women’s Criterium further strengthens the broker’s commitment to promoting gender equality within the workplace, having recently partnered with the Grand Women’s Summit at Aintree which celebrated women’s role in sport and business.
The Rapha Nocturne provides the perfect platform for JLT to extend their long-running support of cycling into women’s racing, and complements their existing sponsorship of British-based UCI Continental cycling team, JLT Condor.
Nick Williams-Walker, Chief Operating Officer for JLT Specialty, said: ‘Criterium racing is a specialist discipline requiring considerable technical expertise and as specialist insurance brokers we saw this as the perfect partnership.
‘The Rapha Nocturne Series is fast becoming one of the most exciting events of the race calendar, offering great participation opportunities for everyone in addition to seeing some of the best riders in the world. We are proud to support the JLT Elite Women’s Criterium and delighted at the growth of women’s cycling, and that the Nocturne series has rightly given this equal billing and prize money."
The JLT Elite Women’s Criterium will feature leading British teams including Team WNT, Team Ford-EcoBoost and Drops.cc as well as a strong team from Storey Racing, the new team of Dame Sarah Storey.
As a past competitor at the Rapha Nocturne the multiple Paralympic Champion is looking forward to returning to the event in 2017. ‘It is fantastic to see JLT announced as the sponsor of the Elite Women’s race at this year’s Rapha Nocturne London. This event has always had an important place on the women’s calendar and now receives equal prize money, live coverage and an equal footing alongside the men’s event. JLT is known for their commitment to gender equality in sport and business and the women’s peloton will be delighted to have their support at this iconic race. Once again everyone will be rewarded with great racing from the UK’s finest female pro-cyclists.’